Obuda University |
[GSVVG0SEND] Business Economics |
Institute: | Szervezési és Vezetési Intézet (1081 Budapest, Népszínház u. 8.) | Credit: | 6 | ||||||||
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Type of classes: | Nappali | Language: | angol | Semester: | 2014/15/2 | ||||||
Level: | ERASMUS; | ||||||||||
Responsible Teacher: | Dr. Kadocsa György | Teacher(s): | Dr. Lazányi Kornélia; Tóth László; | ||||||||
Consultations (total/week): | Heti | Lectures: | 2 | Practice lectures: | 2 | Labs: | 0 | Consultations: | 0 | ||
Type of Exam: | félévközi jegy | ||||||||||
Aim of the subject: | The purpose of the course is to explore businesses from a contingencialist point of view; their embeddedness, their relation to their environment along with their internal processes. The general characteristics, such as the work and power structures, business functions of organisations are also introduced and analysed. Value creating processes and financial aspects of investment strategies and general operations are also discussed. |
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Requirements during the semester (homeworks, essays, excercises, teamworks, presentations, part and final oral/written exam etc.): |
2 tests and an essay of 10 pages | ||||||||||
Week of semester |
Topics of lectures/practices | ||||||||||
1. | Organisational objectives - business organisations | ||||||||||
2. | External business environment | ||||||||||
3. | International business environment - globalisation | ||||||||||
4. | Micro-level business environment - the five forces of competition | ||||||||||
5. | Organisational structures | ||||||||||
6. | Operations management | ||||||||||
7. | Midterm test | ||||||||||
8. | Investment decisions | ||||||||||
9. | Cost and profit analysis | ||||||||||
10. | Organisational culture - the soft side of organisations | ||||||||||
11. | Competitiveness - marketing aspects of business operations | ||||||||||
12. | Change and change strategies in organisations | ||||||||||
13. | Corporate social responsibility | ||||||||||
14. | Final test | ||||||||||
Type of evaluation, repetition, calculation of grade, etc. |
2 tests and an essay of 10 pages | ||||||||||
Compulsory literature: | Campbell - Craig (2005) Organisations and the Business Environment, Routledge. | ||||||||||
Suggested literature: |
Johnson-Scholes-Whittington (2007) Exploring Corporate Strategy, Financial Times/ Prentice Hall Hisrich-Peters-Shepherd (2012) Entrepreneurship, McGraw-Hill/Irwin |
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Methods of quality assurance of the subject : |
TÜV CERT EN ISO 9001:2000 |